01 / Understand the brief
What are you making? What should it taste or smell like? Who is it for? Define the intended application, market, commercial needs and constraints before choosing a development route.
OUR APPROACH
The idea can be wild. The route through development should be clear. Here’s how a good conversation turns into a useful project.
Start a project
FROM BRIEF TO NEXT MOVE
What are you making? What should it taste or smell like? Who is it for? Define the intended application, market, commercial needs and constraints before choosing a development route.
Set the creative direction, sample plan, evaluation responsibilities and commercial basis. Discuss confidentiality and intellectual property before sharing sensitive material or commissioning work.
Use a new direction, a collection idea or an agreed reference to guide the formulation conversation. Keep the sample identity and the purpose of each revision clear.
Test in the intended product base under agreed conditions. Record what works, what changes and what the next version needs to do. “More like the reference” is a start, not a complete instruction.
Agree the chosen formula, intended use, specifications, relevant documents, commercial terms and supply arrangements. Development approval and finished-product launch approval are separate decisions.
A tight cost target. A difficult base. An ingredient you cannot use. A manufacturing process that will not budge. These details make the brief more useful.
You do not need a perfectly polished presentation. You do need a clear picture of the product you want to make.
Build your project briefA LITTLE CLARITY
There is no universal MOQ stated here. Minimums depend on the formulation, production and supply arrangement. Include an indicative volume so the conversation starts in the right place.
Timing depends on the brief, sample rounds, testing and readiness of the product base. Agree the scope, milestones and timing before work starts.
Ownership, licence, exclusivity, confidentiality and supply terms should be agreed in writing for the specific project. A website enquiry does not settle those terms.
GOOD CHEMISTRY STARTS WITH A CONVERSATION